Most people simply scroll down to the bottom and click “accept” and go on to the next screen. What did they just accept without having read or understood the policy? Do they simply cross their fingers and blindly trust that the personally identifying information that they are getting ready to type into an online form is going to be kept safe by the company or organization that is collecting it? That is not acceptable.
What are the basic elements of a privacy statement that consumers need to be concerned about?
- What kinds of personal information does the website or app collect?
- How will the organization use this information?
- How will the organization protect this information?
- What personal information does the organization share with outside entities?
Understanding how businesses and other organizations are collecting, using and protecting the data that they share is a vital step toward helping consumers feel more empowered in a connected world.
For more information, please contact Jonathan Nace of the Washington, D.C. based law firm Paulson & Nace, PLLC.